Post by account_disabled on Mar 8, 2024 20:05:54 GMT -10
In fact, for many keywords the competition is fierce and focusing on these can represent a prohibitive effort. It is better to focus on keywords that are searched for less, but which at the same time have fewer competitors and which are close to the purchase intent of the product you sell. Rewrites content to make it more search engine friendly Another important activity that the SEO specialist does is to optimize already written content so that it is indexed by search engines and shown for certain user searches. In this case some important points to For example, the most important title of the page must have the html tag h1, while the secondary ones must have h2, h3and so on based on the text hierarchy. If there is a problem of lack of internal links or a structure that is not very coherent and clear, then the work will mainly be of an editorial nature. In this case, the interlocutor is the one who takes care of drafting the contents. Research the best keywords for your site Remaining within the scope of what an SEO specialist does, keyword research is one of the activities with the highest added value.
In fact, it is not at all trivial to identify the keywords that can simultaneously Denmark Telegram Number Data bring new customers to the site and that do not have too much competition. To be able to carry out this activity well, you need to have a very clear profile of the ideal customer, technically defined as the buyer persona. This is a semi-fictional profile based on real data, market research and interviews. The activities necessary to define this profile are outside of this article, but can be summarized as follows: identify the market to which the site is aimed; interview current customers or potential target customers (spending capacity, demographics, education level, etc…) do market research; define what he is interested in, what he is looking for, what he wants; write your profile in detail. In this area, all the experience of the SEO specialist comes into play who knows, on the one hand, putting himself in the shoes of your ideal customer to understand which words he will use to search for what you can offer, and on the other hand carrying out an in-depth search to identify the best opportunity. consider are.
Length of the text: there is in fact a correlation between the contents in the first positions and the length of the texts; frequency of use of the words for which you want the article to be indexed; presence of the word in the page title and in the tag title; readability of the article; adequate use of subtitles. These are the most relevant characteristics of the texts, but there are many others (more technical) that an SEO specialist must consider. To identify the aspects on which to intervene and make the appropriate corrections, the tools are those listed in the SEO on-site paragraph, necessary to carry out the site audit. Some plugins for WordPress are very effective, such as: Yoast All in one SEO Pack These plugins offer very valuable information on the content we insert into our WordPress site.
In fact, it is not at all trivial to identify the keywords that can simultaneously Denmark Telegram Number Data bring new customers to the site and that do not have too much competition. To be able to carry out this activity well, you need to have a very clear profile of the ideal customer, technically defined as the buyer persona. This is a semi-fictional profile based on real data, market research and interviews. The activities necessary to define this profile are outside of this article, but can be summarized as follows: identify the market to which the site is aimed; interview current customers or potential target customers (spending capacity, demographics, education level, etc…) do market research; define what he is interested in, what he is looking for, what he wants; write your profile in detail. In this area, all the experience of the SEO specialist comes into play who knows, on the one hand, putting himself in the shoes of your ideal customer to understand which words he will use to search for what you can offer, and on the other hand carrying out an in-depth search to identify the best opportunity. consider are.
Length of the text: there is in fact a correlation between the contents in the first positions and the length of the texts; frequency of use of the words for which you want the article to be indexed; presence of the word in the page title and in the tag title; readability of the article; adequate use of subtitles. These are the most relevant characteristics of the texts, but there are many others (more technical) that an SEO specialist must consider. To identify the aspects on which to intervene and make the appropriate corrections, the tools are those listed in the SEO on-site paragraph, necessary to carry out the site audit. Some plugins for WordPress are very effective, such as: Yoast All in one SEO Pack These plugins offer very valuable information on the content we insert into our WordPress site.